why did nabisco stop making ideal cookies?

Pretty rich. I won't have to SHARE!! It was my favorite cookie as a child and I've never found one I liked better since. Discontinued Nabisco Products | OfficeWorld.com One or the other of us would always make a special stop at the only little store in town that stocked them and between my sister and I they could not keep enough on the shelf. My grandmother used to always have Ideal cookies in her cabinet when she lived in Arizona. I would love to have a nice cold glass of milk and a few Ideals right now. They were the best. What Are Some of the Cookies Discontinued by Nabisco? - Reference.com Nabisco reportedly discontinued the cookies because they often broke in the packaging and were too expensive to produce. If Nabisco won't do it I wish they would sell the recipe to Keebler, they have some really good products. Ooops, maybe the Yoohoos I stole from Uncle Charlie's sandwich shop was first?!?!?! Id be willing to guess the cost of a package today would be upwards of $10; I'd pay $15 for a pack! Please bring them back. Write to this addy Kraft Foods Global, Inc. Consumer Relations Group 1 Kraft Court Glenview, IL 60025. They're calling to me now! C'mon, Nabisco!!! Please Nabisco bring back the Ideal cookie, Check this out. When I ate the dark chocolate one, the first thing I thought of was the Ideal Cookie. It's nice to see so many other people feel the same way I do. Even though they were a little pricey compared to other cookies my mom always bought them because she knew how much I loved them. We were just talking about how much we miss them and want them back!! I would, I loved them. PLEASE MAKE THEM AGAIN. You know how they sometimes can find the recipes to old stuff and remake they do it. And the name proved such a huge turnoff that Hydrox only had 4.2 percent of the sales of Oreo in 1998just $16 million compared to Oreos $374 million takeaway. Nabisco has seen this website; it just doesn't care. Lemon Meringue Oreo. I would eat the top off and then eat the peanut butter inside and then the bottom. I love these cookies. Nabisco the market for them is ready and waiting!!!! All the comments on this page are only the tip of the iceberg. Visit a sweet shop selling one of the first candies ever made and sold in America. http://www.mondelezinternational.com/ ( MondelezInternationaldotcom)has bought out the snack division of Nabisco. PLEASE! I can still taste them. it worked for betty white on snl, maybe it would work for ideal bars! I aqree that with all the boring cookies out there and the market for gourmet cookies Nabisco couldn't find a way to market them or sell the recipie to a gourmet cookie company who could market them. I think I made a request for Vermont Country Store to find them but never heard anything. I would really like my daughter Keira, who is a chocolate fanatic, to enjoy the delectable Ideal bar. And even if theyll always be the second banana compared to Oreo, they have a spot in the grocery store again. Then I just took one, so he could not be sure if his count was off one. There is no replacement for Ideal cookies but Little Debbie makes a similar product. Nabisco, short for the National Biscuit Co., is most famous for cookies such as Oreos and Fig Newtons. There was only one store in our little town that carried them. We all should go to the keebler web site and leave our coments there also. I am so happy to hear that I am not alone in my love of Ideal Bars. Never in the summer. Nabisco Ideal BarsBRING THEM BACK! | School memories, Childhood And I guess there's ony one real answer. I thought I was the only one who missed these cookies. I am emclosing the text of the email. these must be brought back they would fly off the shelves..these were me and my sisters favorite cookies!!! I am so dissapointed I can't get these for him. They used to be on the shelf next to the pinwheels, Why Nabisco still makes pinwheels and not ideal bars us beyond me. !I've never had a cookie I've enjoyed as much. Well once upon a time my Mom bought these cookies and I faked being sick to stay home from school so I could find where she hid them. I would love to be able to see him try one for the first time! I'm surprised they quit making them, with all the fans they evidently have out there. One of the few foods I would eat in the middle of the night. Please! He's not a peanut butter fan, so I don't think he really cares if Nabisco brings them back. I found something that reminds me of the Ideal Peanut Butter Bars. Sometime after 1976 I asked a Nabisco rep delivering in my local grocery store, where were they? I truly hope when I'm walking through the gates of Heaven, there is a plate of Ideal Cookie Bars waiting! These cookies RULED! I want to recreate them with a recipe contest! mmmmMMMMmmmmmMMMMMM!!!!! It seemed to make the enjoyment last longer. Bake at 375 degrees F for 10 minutes or until edges are brown. Since Vintage and Retro (i.e. !my mom says she LOVED them! So many people would buy them just for the memories. Please bring back the best cookie everIdeal cookies!! I suggest we all keep contacting them. Wouldn't you think Nabisco would want make some bucks and satisfy the public by bringing this cookie back to market? Someone else posted a comment mentioning how they thought that they must not be going crazy, they really did exist. I still look for them at the store too! I would pay almost anything to have these on the shelf again. Ideal cookies were a great part of childhood. Always watching for them at the grocery store. The Streett Family. Sporty Hairstyles. Follow us on Twitter to get the latest on the world's hidden wonders. Let's all call and complain! The absolute BEST cookie ever produced on this planet in my lifetime. Dave in Texas - December 11, 2007 - Report this comment Devour is the word that someone used on this thread, and I have to say, I totally understand where you are coming from. They were amazing! Well it wasn't long afterwards they disappeared altogether. We only had them during the winter, I don't think they could hold up to the Louisiana summer heat, they melted so easily. These Discontinued Snacks Will Make You Nostalgic - Business Insider How can we all start a united front to get the cookies back on store shelves? I have never stopped thinking about those cookies. :}, P.S. How sad. It's a shame, and the list is rather long best cookie that I remember from my childhood have tried to find them for years without success used to sneak into my dads stash because they were so good have called and wrote a letter to Nabisco or rather Kraft and am waiting for an answer as to why that they cant bring them back it is so nice to know that I am not alone comforting to know that someone else knows exactly what cookie was so great in the 70's. My Mom too kept these hidden as much as possible because we would devour them. - Bring them back, you knuckle-heads! WILL YOU PLEASE BRING THEM BACK IF EVEN FOR A SHORT TIME (possibly like the recent "Pepsi Throwback" offering Pepsi did with their original sugar recipe/formula), BUT THEY MUST BE ORIGINAL RECIPE - PLEEEEEESE???!!!!!!!!!!! I still have dreams about these cookiesonce came home for lunch from school and mom had gone to a meeting. Here's a look back - see how many you remember! For the sake of money, some men will destroy goodness. Come on Nabisco make our day!! I was surprised to find out how many other people loved those cookies as much as I did. PLEASE Nabisco!!!! These were definitely the best cookies. The recipe I normally use as the closest approach to the original Brown Edge Wafer that Nabisco used to make is this one from Cookie Madness, based on a recipe from the potato flour packaging. Why else would they not capitolize on the chocolate & peanut butter market in 30 yeas? Over 70% of the cookie aisle from ALL cookie manufacturers is taken up by CHOCOLATE CHIP COOKIES!!!! I cannot believe that I found this site. My brother DeNault asked me just a few years ago what were those cookies? Bring em back! I seem to remember the stores being out of them during the hot months, then one day they would appear on the shelf and for the next few months I couldnt get enough of them. There is a whole new generation that would love them. Why is it that when you find something that really works for you, it's discontinued. Funny that ideal cookies are one of the few things I recall from my early years. I'm from CT,and my Dad would buy them whenever they were available. I looked up the # myself to be sure I was calling the right place. I miss those doggone ideal bars!!!! Ritz Crackers are a great anytime snack, the perfect complement for quick meals, and a versatile base for tasty party appetizers. These teeth-melting treats were promoted heavily, but disappeared after a few years. Thank you all! Then she dunked the whole thing in melted semi-sweet chocolate chips. Maybe they'll catch on. Oreo boycott (also known as the Nabisco boycott and Mondelez boycott) is a boycott of the Oreo cookie and other Nabisco-manufactured products, including Chips Ahoy! Little Debbie makes something similar, but we need the real ideal back!! Does nabisco still make uneeda biscuits? There is no time like the present to re-introduce them to the market. Not exactly the same but pretty darn close. If they ever do, there is going to be mass hysteria and total chaos around the world!! i.ve been looking for those ideal bars everywhere.when i was younger i used to babysit i took my money and go to the store and buey ideal bars and eat the whole package they were so good.i wish they would bring them back!!!!!!!!!! Cinthia, thanks for tip, it was fun. As 1 of 7 kids we would all wait til Mom got home from shopping to check out the bags and be sure she got them. Those fond memories and feeling like a kid again. I would say that I am amazed with how many people remember Ideal cookies but I am not. 1971 Nabisco becomes the corporate name. I just came from the store and was looking for them. Please lets get them back.. Despite their undeniable childlike aesthetic, though, even grown-ups could get behind crunching on a handful of these mini-cookies even though they pretty much lack any nutritional . :) My sister and I talked about them this weekendsuch good memories! I look for IDEAL cookies every time I am at the grocery store hoping to see that Nabisco has reintroduced them. Please bring this cookie backit's been gone way too long!! Who knew so many other people loved my favorite cookie ever? I thought I was the only person who could remember these cookies! I am sending an email to Nabisco to lodge my question tonight. Please bring them back! When I revisted Cali they didn't have any as well. We used to buy those cookies and count them out so that everyone got an equal number. Its comforting knowing my insanity has friends. See answer (1) Best Answer Copy Nabisco says that when enough people request the cookies, they will bring them back. Here is the Nabisco email for comments. I also always look in the cookie aisle and leave buying no cookies because there is no competition. The last time I remember seeing them in the store was in the mid/late 70's. I LOVED these exact cookies too. We looked so forward to going to the store and getting a couple packs to share. Heaven on earth! Considering how many gourmet cookies are sold now, it's hard to imagine there wouldn't be a market for these at a higher price. I used to ask for them in my Easter basket and in my Christmas stocking! Check out Little Debbie's substitute, Peanut Butter Crunch Bars: http://www.littledebbie.com/products/PBBars.asp I can't peel the chocolate off them like I did on the Ideals, but they're quite acceptable. Bring 'em back Nabisco it's time!!! I can not remember the name. They were hands down THE BEST cookies EVER made!!!! I too have longed for these Ideal cookie bars. I cannot believe this many people loved Ideal cookies as much as me and my sister and Nabisco will not bring them back!!! Let me know! Cannot understand why Nabisco will not bring them back. I bet they have trans-fats, but I would make an exception and still eat them. Maybe if enough people write to them, the people at KRAFT would consider bringing back this awesome cookie. Nabisco if you arent going to bring back the Ideal Cookie, then sell the Cookie recipe and rights to some company that will. There has never, ever been a cookie that has come close to that incredible treat. Fact check: Oreos maker Nabisco is not sending US jobs to Mexico Now I found Little Debbies has a larger bar named Crunch that taste like the Ideal cookies. We kept ours in the fridge in the summer so the chocolate wouldn't melt off!!! Through the years I told so many people that my ALL TIME FAVORITE STORE BOUGHT COOKIE was Nabisco's Ideal cookies. LETS ALSO SAY WE DON'T GIVE A DAMN WHAT THEY COST. Miss them so much. Like most American brands. O. O U. U U U UUUUUUUUUUUUUUUUUUUUUUUUUUUU UUUUUUUUUUUUUUUUUUUUUUUUUUUUUU. My favorite cookie ever! It just so happened to be a day when Dad took an Ideal bar headcount. The problem, of course, was probably the name. My god we are all correct best damn cookie ever made. Please, Please bring them back. It's decades later and those of us middle aged and older would enjoy having a cookie that tastes like something other than sugar to snack on. Last time I had these was 4/17/80, my birthday, and I'm still dreaming about them 30 years later bring em back! Grew up in New England and now live in California. Perhaps Nabisco has a deal with Reeses that they will not compeet! My Mother would buy these and send them in our lunch boxes for dessert and they we super-delicious!!!! Please bring this cookie back so my children can enjoy them too!!! I agree with everybody on this page. If Nabisco R & D folks actually took the time to read these comments, they just might realize they could make a product that would put the "Peanut Butter" cup in the trash forever. Ideal Sandwich Cookies were among the "Best of Nabisco"! Please bring them back Nabisco!!! I was in elementary school and my Mother used to buy these cookies for herself and give us kids two and hide the rest. Nabisco workers had said their first strike in 52 years is about keeping what they already had as employees producing Oreo cookies, Ritz crackers and other snacks for Nabisco parent Mondelez . We are sisters who grew up in California in the 60's and 70's and were TOTALLY addicted to the Ideal cookie bar!!! Man I loved those things. These were indeed the best store bought cookies ever made! The history of Oreos is pretty dark. I love the peanut butter filled pretzels at Trader Joe's, so I may just have to try it. Great to see all the Love. I am so glad I found this site. You can't find anything that even comes close to the taste. There are some cookies called Nutter Butter, if you melt some semi-sweet chocolate chips and dip these cookies in the chocolate, it comes fairly close to the Ideal cookie. An Ideal Bar was better than a Snickers or any candy bar, and it was a cookie!!! I used to scour grocery store shelves for packages and buy them out. Nabisco is owned by Kraft Foods. google_ad_height = 600; I wish I or someone could buy the reciepe and bring them back. Oh yesHow I remember those cookies "Ideal Cookies" they were the best cookie I have every eatenI wish Nabisco would make them again. Check out McKee Bakery to find Peanut Butter Crunch Bars. Yup, I've been craving them for years now and, alas, still no Ideal like an ideal. Sign up for our newsletter and enter to win the second edition of our book. I copied the link above someone posted and left the same story to nabiso, if everone does this, we might have a chance!! I can't believe the post starts in 2007 and the last one was 4 days ago. Nothing compares to the original Ideal Cookie Bars. I am so disappointed they have discontinued them. I would love Nabisco to bring this delicious chocolate delightful cookie back! Youd be surprised how many companies are hoarding trademarks, Kassoff told The Consumerist in 2014. Not sure if he'd appreciate me telling the world, but he used to bite each end off and then dip the cookie in milk, suck milk through the cookie and then eat the cookie when it became soft. When I was a kid my mom sent them to me at sleep away camp since they were my favorite!! Probably a good idea they stopped making those. I am so happy to know that there are this many people that loved the IDEAL bars like me. My dad used to get at least to boxes of these one for himself and another for the kids. I think about them all the time. Ideal bars were the best cookies ever made! I wish I could get through to Kraft/Nabisco! Oreo Big Stuf was introduced in 1984 and was about 10 times the size of a traditional Oreo. I had often wondered what happened to Ideal Bars. I've contacted Nabisco. The closest thing I have found is the Girl Scout Peanut Butter Patties. Unfortunately the quality from Nabisco was not consistent. We agree 100% that the Ideal cookie should be put back on the market, We loved this cookie growing up in the 60 's & 70's . I have eaten many packages of these with a quart of milk. Need to get these back on the market! I dream of these cookies. My Dad started hiding them in the hall closet, but we still found them!!! Go figure! I would love to have them again. I can still remember that taste. Please come back. I do not know why Nabisco do not hear the voices crying. These were the BEST cookies EVER!! #SnackCation. I miss them. They are the B E S T Cookie and if Nabisco doesn't want to make them anymore, then someone needs to reintroduce them. Good ta know WE ARE NOT ALONE! Just emailed NabiscoWe NEED to let the world know about the Ideal bar. So sad that i have not gotten any is so very long. Please bring them back! The Untold Truth Of Teddy Grahams - Mashed.com Do your part to make this happenPLEASE!!! They were best after being in the fridge. Thanks. He had to do all the hard work of reformulating the snack, but once he had figured that out, it was off to the races. I certainly DON'T, and my not buying cookies shows it!!!! I am quite positive that they would fly off of the shelves as long as they have the same original taste, and are as close to the original product in every way as possible. I like having more choices than I get now. I might even vote for Newt Gingrich if he promised to bring our declicious little ideal bars backwell, I'm not sure if I'd do that, but I would consider it. I HAVE TO HAVE ONE .OUR KIDS NEVER EVEN TASTED ONE IF WE ALL WRITE TO NABISCO ABOUT THEM ,MAYBE THEY WILL CONSIDER MAKING THEM AGAIN .I DONT CARE IF THEY ARE 10 BUCKS A BAG LOL WELL,I DO BUT I WOULD PAY IT FOR IDEAL COOKIE BARS. please bring back the ideal cookie--PLEASE-- the closest i have tasted is the tagalong cookie from girlscouts. jjcardella@hotmail.com. Im disappointed to learn that they no longer make these wonderful cookies. Please - make them again Ana Isco. She would check out with a half full package. would be really neat if they reintroduced the Ideal Bars and one would hope the flavor would be the same if so? They just disappeared! It is such a good memory of my grandma. I also love these cookies. I remember the ideal bar as a kid and a quick snack when traveling across the nation or mom packing them in our lunch. Then later they came in a dark brown package (and seemed to have lost something then). They were the best ever! It's a crime! 2. If anyone is lucky enough to live somewhere close to a Trader Joe's, then you need to go and buy their Chocolate Covered Peanut Butter Pretzels!! Vintage Nabisco (National Biscuit Co.) Collectibility and Fun Facts Along with that - bring back pudding pops! Let's get on the 'stick' and urge them! Well do you know I went right back up to that shelf and proceded to eat the rest of them. I think the last Ideal Bar I bought was in the early 90's in California. I have tried to find these cookies and can not find them any where. They were his favorite. Too much cookie, not enough fudge and peanut butter. Anyway, these little growths were easy to bite off, and would lend a fairly pure chocolate experience, one that only hinted of the peanut butter explosion that loomed on the not-so-distant horizon. It seems like we ought to be able to recreate a recipe - anyone? Yes - my mom used to have to hide them too! I called Nabsico years ago to ask them to bring them back but no luck. They were perfectly balanced, the right size and flavor. The Little Debbie bars don't even compare to Ideal Bars. I cannot beleive that the powers that be at "Nabisco" are not aware of the number of people that want these cookies back at any cost. I hope it's okay to leave this comment here, I was enjoying these cookies in the 60s. Glad to find this comment page and know we are not nuts. Great site, was looking for Caravelle candy bars and then searched for the Ideal bars. I always went with my mom to the A & P and I'd beg her to get them every time. What can we do to have Nabisco make these cookies again? After a little research I have discovered that Nabisco was bought by Kraft back in 2000. I can speak for the rest of our clan and say Nabisco bring back the Ideal Cookie Bars and make the world a sweeter place. There is a Facebook on bring back the ideal cookie .someone said they talked to nabisco and they said they would consider it if enough people pushed for them back. We hid them in the frige and I can still taste the creamy, fresh peanut butter. Thanks to all for the enhancing my belief that the Ideal Chocolate Peanut Butter bar is the best store bought cookie ever made!! Peanut butter, chocolate and that delicious chocolate. All these comments make me want to cry, for i too lost an old friend when the ideal peanutbutter bars were discontinued, i am a diabetic now but i would give a little toe for a pack of those sweet logs, twix has or had a p-butter cookie that was simalur but nothing compares i will boycot nabisco products till they bring back the best cookie in the world!!! I'll bet Elvis did too! Sometimes Mom hid them - they lasted about a day, cost a little more than most other cookies and were worth every dime. The absolute best cookie I have ever had. I would buy them..in fact I know my entire family would buy them There were utterly AWESOME. Ritz Bits S'mores. Shopping with 5 children apparently wasn't easy, so she would bribe us with Ideal bars. Nabisco, please bring back my most favorite cookie of all times. My father and I used to eat these all the time in the 70's. A mouse got into the cupboard and ate one bite from each cookie -- I would happily still have eaten them all, but the counselors made me throw them out --I still get sad thinking about it!! ISO: Why did they discontinue the ideal bar? - Recipelink.com The real chocolate coating made them a seasonal cookie. I think the chocolate was dark if I remember correctly. I could sit and eat a whole box when I was a kid. Ideal cookies were absolutely the best! When my parents bought the ideal bars, it was a big deal. That was where all the sweets were kept. I remember grocery shopping with my mother at the commissary in Newport RI. COME BACK FOR ME!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!! Please bring them back!!!! Snack Catastrophe: Ginger Snaps Move South of the - Dan's Papers We depend on ad revenue to craft and curate stories about the worlds hidden wonders. Good times. Pleeeeeeaaaaasssse, bring these cookies back. Nabisco, come on, look at all the sales here. After a few seconds the insides would be all smooshy. If a petition would work, let's get one going! I wish they would bring them back at least as a promotional item for a few months, possibly the holiday season???? We need to contact Nabisco a.s.a.p. I would base my weekly calorie intake around these cookies! Nabisco also used to sell assortment packages that are no longer produced. LET'S GET MOVING ON THIS! Thanks a bunch, Nabisco. Ideals were awesome cookies. Keebler created a weak version. We DO need them back - no other cookie/candy bar compares! google_color_link = "A74403"; You would not be sorry..

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